About CROPS - CFO on Demand & leadership development for SMEs
CROPS is Christian Rathsach and Per Storm. We combine CFO on Demand and leadership development for CEOs, founders and owner-managers in the SME segment.
We advise CEOs, directors and owner-managers of ambitious companies with CFO on Demand, financial sparring and leadership development - where finance, energy and leadership are closely linked in everyday life.
CROPS is the two of us Per Storm and Christian Rathsach - along with experience from both the CFO role and senior management. We've had the ultimate responsibility ourselves and know what it's like when the decisions are many, the complexity is high, and the consequences are tangible.
We get close to the business and work with what really makes a difference: overview, structure and direction, so you can make sharper decisions and create results that last - in numbers, organisation and momentum.
Our advice is confidential, persistent and grounded in reality. We combine financial insight, management experience and energy perspective - delivering not plans, but momentum.
Per Storm
MBA | Business coach | Certified mental trainer and performance coach | Co-Founder in CROPS ApS | Partner in ASIL ApS
With a background as Vice President at Bluegarden and Vice President at ATP, I have worked at the top strategic level and know what it takes to create results when the pace and responsibility are high.
Today I advise CEOs, founders and owner-managers of small and medium-sized companies - with a focus on mental performance, leadership and execution.
As a former stress sufferer, I know how delicate the balance between performance and overload can be. It has given me a deep understanding of how energy, leadership and results are connected in reality.
At CROPS, I often act as the sounding board that many SME CEOs lack - the chairman or advisory board they don't have but need.
I help leaders create Clarity, determination and drive - and using their energy and strengths consciously to achieve their goals and stay energised along the way.
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Christian Rathsach
CFO-on-Demand | Co-founder in CROPS ApS | Partner in ASIL ApS
I help owner-managers and founders with financial overview, vigour and realistic advice - especially in situations where the pressure is high and decisions can't wait.
With solid experience from Finance, reconstruction and strategy in SMEs, I've worked with everything from liquidity and growth to crisis management and financial recovery.
I've been in a financial crisis myself and experienced what it feels like when everything falls apart. My own bankruptcy and debt restructuring after the financial crisis gave me an insight that no book can teach - and which today makes my advice both realistic and actionable.
At CROPS, I act as the financial sparring partner that many managers miss: a CFO who understands the day-to-day, the numbers and the pressure - and who dares to have the necessary conversations.
I help organisations to Create calm, control and direction - so management can make decisions based on facts and regain momentum, even when the headwinds are strong.
In addition to my work in CROPS, I am a partner in ASIL ApS, where I contribute with financial overview, capital structure and active ownership in the companies we invest in.
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Customer references
Why CROPS?
CROPS stands for Christian Rathsach and Per Storm - but also for the English word “crops”, which means crop or harvest.
That's exactly what we help you do:
- Getting a better harvest
- A stronger result
- A company that performs - because you do
Our logo
The logo is a stylish symbol of a sprout growing - and an arrow pointing upwards. But before the growth starts, you come full circle:
- Around the business.
- Around the economy.
- All around you as a leader.
We work strategically, mentally and financially with leaders who want to move - and reap results that match their potential. CROPS is not just a name - it's a philosophy: We sow together - and we reap together.